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Boost website results by following Google Page Experience

Written by John Sharkey

A seasoned website digital marketing expert, John has developed custom websites and digital marketing strategies for numerous businesses of varying sizes. Having an MBA, his expertise is rooted in meeting business needs through a customer-centred approach. He is especially enthusiastic in helping those trying to make a positive change in the world.

20 January, 2022

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(Image above credits: Patrick Stox)

Over the last year Google has overhauled how it evaluates web pages with its new Page Experience criteria. The Search Engine Land and Google articles below cover this in great detail and provide a really nice summary of what to look for to improve your website to not only increase your ranking with search engines, but provide a better customer experience.

Part of these criteria had already been implemented with safe browsing, requiring websites to use secure HTTPS certificates, which are now mostly standard on all websites. If your website doesn’t include this, please contact us and we can help you secure your site.

Mobile-friendly sites are now also more important, along with not having intrusive pop-up areas.

Core web vitals are now also introduced which consider your page load time, speed of user interactions and visual stability with the reduced unexpected movement of things moving around on the page.

Our new website maintenance plans can help ensure your website meets these new criteria. Feel free to check them out and contact us if you would like to discuss how we can help.

 

 

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